This is the public website copy of the Blissful Wealth Credit Guide and Privacy Disclosure. It covers broker and licensee details, the services provided, how we are paid, our lender panel, complaints handling and AFCA details, and how your personal information is handled.
This public copy suppresses the private broker address. The full version is provided to clients before any credit assistance is given.
| Broker | Aman Sidhu |
| Credit Representative Number | 555735 |
| Business Name | Blissful Wealth Pty Ltd |
| Address | Available in the signed client disclosure pack |
| info@blissfulwealth.com.au |
Public website copy: the private broker address is supplied in the signed client disclosure pack and is not published on this page.
| Australian Credit Licence Name | Purple Circle Financial Services Pty Ltd |
| Australian Credit Licence Number | 486112 |
| ABN | 21 611 305 170 |
| Address | 1st Floor, 256 Fitzgerald St, Perth WA 6000 |
| Phone Number | 1300 366 406 |
| compliance@purplecfs.com.au |
Aman Sidhu (Credit Representative Number 555735) is a credit representative of Purple Circle Financial Services Pty Ltd ABN 21 611 305 170, Australian Credit Licence Number 486112.
This Credit Guide provides important information about us and the services we provide. This document outlines the type of advice we can give you, how we are remunerated, fees and charges that may be applicable and what you can do should you have a complaint.
We are committed to assisting you find the right finance option based on the information provided by you. We have the essential qualifications, experience and competency required under the relevant legislation to give you the professional service needed in assessing your financial needs. You can be confident that we will deal with you in a fair and ethical manner and take the time to listen to your requirements and objectives. Once we have established your goals, we will investigate and assess a range of options from our extensive lender panel. Ultimately, our primary aim is to provide you with the finance which we believe is in your best interests.
We are authorised to arrange loans under the National Consumer Credit Protection Act 2009 (National Credit Act). The National Credit Act regulates the activity of lending, leasing and finance broking.
Our Credit Representatives are authorised to engage in credit activities including providing credit assistance on behalf of the Licensee. They can provide you with the following Credit Assistance:
Under the National Credit Act, we are obliged to ensure that any loan or principal increase to a loan we help you to obtain is not unsuitable to your needs and objectives. When we make our assessment, it is important that we utilise information that is accurate, complete and up to date. To decide this, we are required to conduct a Preliminary Assessment to determine if the loan is not unsuitable. The law requires us to:
If we are supplied with incomplete or incorrect information, you may be in breach of your legal obligations to the lender.
Credit will be deemed unsuitable if at the time of the assessment, it is likely that at the time the credit is provided you could not pay or could only pay with substantial hardship, or the credit will not meet your requirements and objectives.
If we provide you with credit assistance, you can ask us for a copy of our Preliminary Assessment any time up to 7 years after we provide you with credit assistance. To request a copy please contact us and we will provide you with a copy within 7 business days after the day we receive your request, provided you make the request within 2 years of the date when we provided you with credit assistance, otherwise within 21 business days after the day we receive your request.
When providing credit assistance, we are obligated to act in your best interests. This means that any products we recommend to you must be in your best interests and the reasons for these recommendations will be documented, recorded, explained and provided to you. In order to ensure your best interests have been met, we will assess what products and what credit assistance will be in your best interests.
This recommendation will include information about why this is in your best interests and how it is aligned to your needs and objectives.
In the case of actual, potential, or perceived conflicts of interest, we will disclose these to you and prioritise your interests ahead of our own in all circumstances. This includes giving priority to your interests in situations where we know, or ought to reasonably know, there is a conflict between your interests and the interests of ourselves or a third party.
As a client, you may also be referred to any related or other company of which your broker may be a director or representative, such as Accounting, Financial Planning, Real Estate, Insurance or Property Development. These industries operate under a different authorisation structure and the services provided are distinct from the services provided under mortgage broking. There is no obligation to utilise the referred services offered by your broker and you are welcome to compare services to those in the market prior to making any commitment.
Additionally, we may access various reports via our lenders such as credit or property reports. These services are offered free to brokers and we believe it does not influence our recommendations.
If any potential conflicts are noted during the assessment of the information you provided, these will be outlined on the Statement of Credit Assistance that will be provided to you prior to lodgement of your application to a lender.
If a fee is payable by you, this will be disclosed in a Credit Quote. The Credit Quote will outline any fees payable such as for providing credit assistance or for brokerage fees for asset or personal loan applications, and the time that they are payable.
When a credit application is submitted, other fees and charges may be applicable that are payable to the lender of your choice, such as application fees, valuation fees or other fees. These fees will be disclosed in a Credit Proposal that will be provided to you once we have collaboratively decided on a loan product. Additionally, you should review your loan contract or lease for further details of any such fees and charges.
If for any reason your loan does not proceed, you may still be required to pay the lender's application and other fees, valuation fees and government fees as charged by the lender.
We may pay fees to call centre companies, real estate agents, accountants, lawyers and other parties for referring you to us. From time to time, we may also remunerate other parties through payments, rewards or benefits. These referral fees are generally small amounts in accordance with usual business practice. These are not fees payable by you.
Further information about referral fees, including our reasonable estimate of the amount of any fees payable and how it is calculated, is available from us on request and will be included in the Statement of Credit Assistance document we will supply to you when we provide you with Credit Assistance.
We may receive fees, commissions or other remuneration or rewards from the lenders or lessors who fund the finance we arrange for you for various reasons which may include lender specific volumes. These are not fees payable by you.
Remuneration or rewards may include training, professional development, entertainment, gifts, conference attendance, sponsorship or entry into a competition run by a lender or aggregator. These types of rewards are not generally permanent and the remuneration received is not readily ascertainable.
If your Broker is a Credit Representative of the Licensee they may receive a whole or part of the commissions received by the Licensee that has been described.
Purple Circle Financial Services Pty Ltd and our Credit Representatives may also receive a benefit for referring you to other specialist service providers. We will disclose this to you at the time we make the referral.
The total amount of commission we may receive in relation to your loan or lease may vary depending on the lender or lessor, the term, the features, the amount of the loan or lease you ultimately choose and the amount and timing of the repayments that you make. Some or all of a commission payment received by Purple Circle Financial Services Pty Ltd may be paid to our Credit Representatives.
You may obtain from us information about a reasonable estimate of those commissions and how the commission is worked out. Specific details of any commission to be received will be included in the Credit Proposal that we will provide you with when credit assistance is provided.
Home loans and investment property loans. Upfront commission payable by lenders in relation to loans is calculated as a percentage of the loan amount and is generally in the range of 0.5% and 1% of the loan amount. It is usually paid after settlement of the loan.
Trail commission payable by lenders in relation to loans is generally calculated regularly (monthly, quarterly, bi-monthly or annually) on the outstanding loan balance and is paid in arrears. The trail commission payable by lenders is generally in the range of 0% per annum and 0.30% per annum of the outstanding loan amount.
Personal loans. Upfront commission payable by lenders in relation to personal loans is calculated as a percentage of the loan amount and is generally in the range of between 1.65% and 2.75% of the loan amount. It is usually paid after settlement of the loan. No trail commission is payable by lenders in relation to personal loans.
Leases. Upfront commission payable by lessors in relation to leases is calculated as a percentage of the lease amount and is generally in the range of 0.5% and 4% of the lease amount. It is usually paid after settlement of the lease. Trail commission is generally not payable in relation to leases.
Further details of the commission earned by us will be included in the Statement of Credit Assistance disclosure document we will provide to you at the same time as we provide you with Credit Assistance. You can request information from us about the fees or commission that we are likely to receive, how they are calculated, and our reasonable estimate of the fees or commissions that will be payable.
The broker group provides arm's-length services to our business which include IT systems, loan information and lodgement systems, training and development, commission processing, conferences and professional development events, and assistance with regulatory and compliance obligations. In consideration of the services the broker group gives us, we pay fees to the broker group or the broker group retains some of the commission our panel lenders pay on loans we arrange.
Our business is owned and managed independently from the broker group.
We have access to a comprehensive range of lenders to assist you with your finance requirements. The following list represents the panel of lenders that the Licensee and any Authorised Credit Representative nominated in this document may be able to access, subject to accreditation requirements.
The following are the lenders with which I conducted the most business during 2024/2025:
ANZ · NAB · Westpac · La Trobe Financial · ME Bank · Bankwest
We are committed to providing you with the best possible service. If at any time we have not met our obligations or you have a complaint about the service that we provide, please inform us so we can work towards a resolution. We will endeavour to deal with your complaint promptly, thoroughly and fairly.
In the first instance, please contact Aman Sidhu. We will acknowledge receipt of your complaint within 1 business day. If Aman Sidhu is unable to resolve the complaint to your satisfaction within 5 business days, we will escalate the complaint to the Complaints Officer. You can also contact the Complaints Officer directly as detailed below.
| Name | Complaints Handling Officer |
| compliance@purplecfs.com.au | |
| Phone Number | 1300 366 406 |
| Address | 1st Floor, 256 Fitzgerald St, Perth WA 6000 |
There will be situations where the Complaints Officer is also your Broker. This will not have any impact on the capacity to deal with your complaint effectively or appropriately. We may ask for additional information to ensure your complaint is properly investigated.
Within 30 calendar days from the date you lodged the complaint with us, we will write to you advising you of the outcome of the investigation and the reasons for our decision, or if required, we will inform you if more time is needed to complete the investigation.
If you do not think we have resolved your complaint to your satisfaction, or you have not heard from us within 30 calendar days, you may refer the matter to an external dispute resolution scheme. You may also refer the matter to an EDR scheme at any time, but if our internal process is still in progress, they may request that it be completed before considering the matter further. This process is available to you at no cost.
| Name | Australian Financial Complaints Authority (AFCA) |
| AFCA Member Number (Licensee) | 37926 |
| AFCA Member Number (Credit Representative) | 104341 |
| info@afca.org.au | |
| Phone Number | 1800 931 678 |
| Address | GPO Box 3, Melbourne VIC 3001, Australia |
As part of our compliance with transparency in broking practices and promotion of appropriate customer outcomes, we keep a register of benefits received from any lenders or aggregators. The register lists any benefits or gifts to the value of $100 or more. You may request a copy of this register.
We have access to a number of lenders that provide tiered servicing processes, enabling our loans to be processed faster. We are provided these services based on a number of measures. These programs promote preferential service standards to our loan applications, but do not entitle us to additional payments or commissions or to preferential customer discounts.
We do not provide legal, financial or taxation advice unless specified in a separate contract. Accordingly, it is important you ensure you understand your legal obligations under the loan, and the financial consequences. We recommend that you consult your accountant, solicitor, taxation department, investment adviser or any other licensed person in respect to the financial implications of this application for finance before you enter the credit contract.
As a duty of care, we recommend that you seek professional advice in regards to insurance products such as mortgage protection insurance, income protection insurance and life insurance. It is the responsibility of the applicants to maintain mortgage repayments and we strongly recommend that you seek insurance advice with regards to risk management and financial planning.
We will inform you of any potential conflict of interest or relationship that could reasonably be expected to influence our recommendation. We do not make any promises about the value of any property you finance with us or its future prospects. You should always rely on your own enquiries.
In handling your personal information, Purple Circle Financial Services Pty Ltd ABN 21 611 305 170, Australian Credit Licence 486112, 1st Floor, 256 Fitzgerald St, Perth WA 6000, 1300 366 406, and our Authorised Credit Representatives are committed to complying with the Privacy Act 1988 and the Australian Privacy Principles.
A copy of the full privacy policy can be obtained by visiting purplecfs.com.au/privacy or by contacting us on 1300 366 406. That policy contains information about how you can access or seek correction of the information we hold about you, how we manage that information, and our complaints process.
We need to collect personal information about you to provide you with our broking and related credit services. This privacy statement tells you how we collect your information, what we use it for, and with whom we share it. If we collect information that can be used to identify you, we will take reasonable steps to notify you of that collection. In certain circumstances, we may also be required to collect sensitive information on behalf of the lender in the course of providing credit assistance.
We will collect your information from you directly whenever we can. Sometimes we will collect information about you from other sources as the Privacy Act 1988 permits, and only where it is reasonably necessary to do so.
We may use your information to give you credit assistance, to give you information about loan products or related services, to consider whether you are eligible for a loan or lease, to assist you to prepare an application, to administer the services we provide, to identify you, to tell you about other products or services that may be of interest unless you tell us not to, to run our business efficiently, to prevent or investigate fraud or crime, as required by law, and for any purpose to which you have consented.
You can deal with us anonymously where it is lawful and practicable to do so. For example, you can make general enquiries about interest rates, lender offers or how lending works without providing your personal information.
In providing products and services to you it may be necessary for us to retain your personal information and provide it to other organisations with which we conduct business. Some of these may be located overseas. These may include the broker group through which loan applications are submitted, our Licensee, lenders and lessors, lender's mortgage insurers, valuers, referrers, financial services suppliers, fraud reporting agencies, government or regulatory bodies as required or authorised by law, guarantors and prospective guarantors, service providers and contractors who assist us to conduct our business, identity verification providers, conveyancers, accountants and legal advisers associated with your transaction, your referees such as your employer, and any third party to which you consent.
The broker group's privacy notice can be viewed at specialistfinancegroup.com.au.
From time to time, we or a lender may use overseas organisations to help conduct business. As a result, we may need to share some of your information with such organisations outside Australia, and it is not always practicable to know in which countries those organisations are located. Similarly, we may store your information in cloud or other networked storage, which can be accessed from various countries via an internet connection.
The readiness tool asks a small number of multiple choice questions about your situation. Your answers stay in your browser. Nothing is sent to us unless you complete the contact fields and choose to send it.
If you choose to send your answers, we receive the answers you selected, your name, your mobile number and your email address, together with the date and time of the submission and basic information about how you arrived at this website.
The tool does not ask for and does not collect your income figures, account balances, asset or liability amounts, identity documents, or your credit report. No credit check is carried out. Nothing is submitted to a lender. The tool does not make an assessment of your borrowing capacity and is not a preliminary assessment under the National Credit Act.
We use the information you send to respond to your enquiry, and, if you decide to take things further, as a starting point for understanding your situation. If you tell us you do not wish to be contacted again, we will stop contacting you.
Submissions from this website are received through our website platform and held in our email and business systems. Some of these providers are global technology companies, so limited processing or storage may occur outside Australia. This sits alongside, and does not replace, the section on sharing outside of Australia above.
We keep enquiry records for as long as is reasonably necessary to respond to you and to meet our record keeping obligations. If you proceed to a loan application, the retention periods described in the full privacy policy and in our credit guide will apply.
You can ask us at any time for a copy of the information we hold about you, ask us to correct it, or ask us to delete an enquiry, by emailing info@blissfulwealth.com.au.
The consents below are given by clients as part of the signed client disclosure pack, before we provide credit assistance. They are reproduced here so you can read them in advance.
You authorise us to act as an access seeker within the meaning of section 6L of the Privacy Act to seek and obtain credit information on your behalf for the purposes of establishing which product is most suitable for your requirements and circumstances. If we act as your agent to obtain a report or information about your consumer or commercial credit worthiness from a credit reporting body, we may disclose personal information such as your name, date of birth and address to the credit reporting body to obtain an assessment of whether that personal information matches information held by it.
Credit information includes information such as your identity information, the type, terms and maximum amount of credit provided to you, repayment history information, default information including overdue payments, court information, new arrangement information, personal insolvency information, disciplinary proceedings, complaints, delinquency, fraud investigations and details of any serious credit infringements.
We may periodically provide you with information about new products and services available from us or from other businesses with whom we have a relationship. Your consent to our providing this information to you will be implied unless you notify us that you do not wish to receive it.
You consent to us providing you with documents by electronic communication, where paper documents may no longer be given and electronic communications must be regularly checked for documents. Consent to the giving of documents by electronic communication may be withdrawn at any time.
You consent to us obtaining personal information, financial information and credit information about you by video or audio conferencing for the purpose of arranging credit and providing credit assistance, and give your permission for that video or audio conference to be recorded for this purpose.
If you are dissatisfied with how your personal information has been handled, please contact us using the details on this page. We will take all necessary steps to investigate and address your concerns. If the issue is not resolved to your satisfaction, you can contact the Office of the Australian Information Commissioner on 1300 363 992, at enquiries@oaic.gov.au, or by mail at GPO Box 5218, Sydney NSW 2001. You can learn more about the Privacy Act and your rights at privacy.gov.au.
Aman Sidhu (Credit Representative Number 555735) is a credit representative of Purple Circle Financial Services Pty Ltd ABN 21 611 305 170, Australian Credit Licence 486112.
Information on this website is general in nature and does not take into account your objectives, financial situation or needs. It is not credit assistance or a recommendation to apply for any particular product. Your full financial situation and requirements need to be reviewed prior to any offer or acceptance of a loan product.

Know where you stand. Know your options. Move with confidence. Based in Ballarat, working with clients across Australia.

Aman Sidhu is a Credit Representative (Credit Representative Number 555735) of Purple Circle Financial Services Pty Ltd ABN 21 611 305 170, Australian Credit Licence 486112. MFAA member 578479.
Information on this website is general in nature and does not take into account your objectives, financial situation or needs. It is not credit assistance or a recommendation to apply for any particular product. Your full financial situation and requirements need to be reviewed prior to any offer or acceptance of a loan product.